Thanks to the incredible generosity of our supporters, COK's Pro-Vegetarian Commercial Campaign is reaching out to a growing number of youthful and receptive TV viewers each year—changing people's minds and their food choices.

During our ambitious Fall 2011 advertising effort, our powerful 30-second ad "A Side of Truth" will air nationwide for four weeks on MTV, Comedy Central and Animal Planet —and will be viewed millions of times shining a bright light on the routine abuses kept hidden behind the closed doors of factory farms while also encouraging viewers to visit TryVeg.com for more information.

COK's award-winning* Pro-Vegetarian Commercial Campaign has proven to be one of the most successful and cost-effective ways—at just one penny per view—to spread an empowering message of compassion, and the feedback from viewers has been tremendous.  

Please know that our ability to blanket the television airwaves with a message of compassion depends largely on the kindness of our members. Your contribution today will help keep this campaign going strong – for just $50, we can reach out to 5,000 more viewers.

The voices of billions of factory-farmed animals must be heard—and with your help, they will be heard.

Read more about successful COK’s Pro-Veg Ad Campaign, which launched in 2004, and see all seven of our 30-second commercials.

* COK’s Pro-Vegetarian Commercial Campaign was named "Most Effective Vegan Campaign" at the 2009 National Animal Rights Conference, and our 30-second ad "A Side of Truth" won a 2009 DoGooderTV Video Award!